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Deeplink (in-app browsers)

Tip: Deeplink is about escaping in-app browsers. Test inside Instagram/X, then validate the same URL in Safari/Chrome.

Problem

Section titled “Problem”

In-app browsers (for example inside Instagram, X (Twitter), Telegram, Threads, LinkedIn, YouTube) often limit cookies, logins, and navigation. Users may see broken flows or extra friction, which hurts conversion.

What OnLynk does

Section titled “What OnLynk does”

When deeplink is enabled on your link page, the product can detect many in-app environments and attempt to continue the journey in the user’s default browser (Safari, Chrome, Samsung Internet, etc.) using platform-specific URL schemes and fallbacks. That reduces “stuck in the in-app browser” issues and keeps sessions where users expect them.

Implementation details evolve with browsers and apps; the goal is always: less friction from social apps to your destinations.

Where it applies

Section titled “Where it applies”

Typical sources include bios, DMs, stories, and posts that open links inside the platform’s embedded browser—exact behavior depends on the app version and OS.

Configuration

Section titled “Configuration”
  • Enable or adjust deeplink in the link editor (see Create your first link page).
  • Deeplink works together with direct link and other options according to your plan.
Section titled “Related”
  • Glossary — Definition of deeplink and fallback behavior
  • Direct link — When to use a landing page vs a naked URL